Atelier Monàn curates a selection of designer vintage clothing pieces and handcrafts one-of-a-kind garments, centered around natural materials and a cohesive, neutral aesthetic.
Her Story
Atelier Monàn was founded by Michelle Reulink in Amsterdam in 2023, born from a lifelong passion for craftsmanship, timeless design, and the stories garments can carry. The name Monàn is a tribute to her grandmother, who taught Michelle to sew on her vintage sewing machine, and inspired her appreciation for quality, care, and garments made to endure. What began with sourcing vintage treasures, styling looks, and handcrafting clothing for herself gradually evolved into Atelier Monàn — a brand through which she now shares her gorgeous apparel with others.
“Atelier Monàn is about creating a more intentional wardrobe—where timeless design, craftsmanship, and individuality take precedence over excess.”
Sustainable craftsmanship and curation
Michelle selects pieces for their quality, character, strong silhouette, and timeless relevance rather than fleeting trends. Alongside this curated selection, she also creates her own one-of-a-kind clothing pieces, each reflecting the individuality and craftsmanship that define Atelier Monàn.
By giving new life to vintage pieces and making use of carefully sourced deadstock and leftover materials in her creations, the brand embraces a conscious approach to fashion. Quality and longevity are at the heart of the brand, with the belief that clothing and accessories should be cherished, worn, and kept for years to come.
"Atelier Monàn extends beyond products, creating meaningful connections through fashion, storytelling, and community."
Concept Store Opening
After years of working closely with clients through styling, retail experiences, and sewing workshops, Michelle co-founded SÈLD — a contemporary concept store in De Pijp, Amsterdam, together with two other women. Atelier Monàn is part of a carefully curated selection of brands featured in the space. SÈLD reflects the brand’s ongoing evolution, creating opportunities for meaningful connections through fashion and a more personal retail experience.